Friday, March 14, 2014

US Trademark Bullies Crush Game Competition

US Patent and Trademark Office enables monopolies in generic names for games and industry restraint of trade --

The Candy now belongs to King; puts others in sticky mess - Crave - Geek Culture - CNET Asia: "...With the new trademark claim, Indie developers like Hsu have limited resources to defend themselves and have to find ways around it. "It's useless to fight because us little developers don't have the money or resources to fight back," Hsu explained. "From the other app developers I've spoken with on Facebook and Twitter, they all feel the same way." Hsu mentioned he plans on changing the name of his game "if that is what [he] has to do". With the trademark "Candy" being approved, I can't help but feel that this will have a domino effect in the industry as developers start claiming common words in their trademark filings. At the end of the day, this is going to have the biggest impact on the smaller app developers who are unlikely to have the financial backing to defend themselves against the big boys."





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