What Games Are: Flappy Bird, Patterns And Context | TechCrunch: "... Ultimately most of our complicated thinking is nothing more than dressed-up confirmation bias and cognitive dissonance, but it’s still powerful. The financier class (investors, VCs, publishers, etc) particularly finds it hard to resist falling into these mental traps, and so money spent making games tends to follow this way of thinking. Contract developers specialize in making outsourced games for publishers who think this way and have become experts at pitching to their concerns. Learn to think and talk this way and your game will get funded. Do it well enough and your funding is actually your profit margin. Cynical perhaps but all too true...."
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