Thursday, September 25, 2014

Mobile Gaming, The One Game Wonder Problem

Mobile’s “One Game Wonder” Problem | TechCrunch: "...My point is that because mobile lacks significant cultural coverage, on-platform community building opportunities and has no use for cross-promotion, it’s much more likely to engender one-game-wonders that can’t go to franchise. Just about their only vector for success is mass attention, and mass attention is forgetful. Lacking the ability on the back end to convert potential fans into true fans even the largest game makers stay barefoot and pregnant. Can it be solved?..." (read more at the link above)




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