Mobile Games, Expertise Required Is Non-trivial

Torsten Reil, founder of Natural Motion:

Valuation: Why Zynga's Stock Is Worth Less Than $2 - Zynga (NASDAQ:ZNGA) | Seeking Alpha: ".... Explaining why he decided to sell out instead of trying to overtake Zynga, Torsten Reil, founder of NaturalMotion said in an interview with The Guardian:

While it's true that the revenues possible with a hit on mobile are pretty incredible, even though small companies can achieve that, the expertise that's required to create a hit is pretty deep now. On the one hand, it's quite technical in terms of the creativity required. But it's also quite technical in the insight you need to have on how to structure those games, how to retain players over time and make sure monetisation works. That expertise is non-trivial: the trend over the last 12 months has been that it's harder for an inexperienced small team to achieve that.

Supercell and King dominate mobile and they have a big lead...." (read more at link above)

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