Monday, February 17, 2014

Apps, Games, Startup Failure

Chris Poole on his startup failure --

Chris Hates Writing • Today my startup failed: "... Building any business is hard, but building a business with a single app offering and half of your runway is especially hard (we created DrawQuest after the failure of our first product, Canvas). I’ve come away with new found respect for those companies who excel at monetizing mobile applications. As we approached the end of our runway, it became clear to us that DrawQuest didn’t represent a venture-backed opportunity, and even with more time that was unlikely to change. DrawQuest got some traction, but found that selling paint brushes in a drawing app is a lot harder than selling extra lives in Candy Crush. There’s just not the same emotional ‘I can’t play if I don’t pay’ urgency. “I definitely have a new appreciation for game designers,” moot tells me." - source: TechCrunch




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