Disruptions: Apple's Next Unveiling Could Make or Break a Business - NYTimes.com: " . . . The apps store connected to the iPhone has allowed thousands of small businesses to thrive. And a handful of them, like Rovio, the maker of the Angry Birds game whose headquarters is not far from Nokia in Espoo, Finland, have become large companies. “Competing has become so cheap and has been pushed down to such individual units, like app makers” that “what formerly required significant overhead to be successful is now trivial,” said Nicco Mele, who teaches classes on the Internet and politics at the Kennedy School of Government at Harvard, and the author of the book, “The End of Big: How the Internet Makes David the New Goliath.” “The rise of app makers has allowed anyone to compete with a corporation from home.” There is a scary side to that, of course. The destruction and renewal upon which the tech industry has thrived has accelerated thanks to the Internet, cheap smartphone apps and lower costs of doing business. Facebook, for example, which in just a few years has gone from a start-up to one of the most powerful companies in Silicon Valley, has to constantly be on the lookout for the next big threat. And when it can’t take those competitors out at the knees, it buys them, like the photo-sharing service Instagram...."
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